Choosing where to sell your content is one of the most consequential decisions you will make as a creator. The platform takes from every sale, for as long as you use it. A 20% commission at €5,000/month is €12,000 gone per year — before you've bought a single piece of equipment.
This is an honest comparison. No affiliate incentives. Just the fees, features, and trade-offs.
The Only Number That Matters: What You Actually Receive
Set the same price on every platform. Here is what the creator takes home on a €100 sale:
| Platform | Creator Sets | Creator Receives | How the fee works |
|---|---|---|---|
| Other Platform | €100 | €70–€90 | 10%–30% deducted from creator |
| Partut | €100 | €100 | 15% service fee added on top, paid by buyer |
Partut's model is structurally different. Rather than deducting a commission from your earnings, a 15% service fee is added on top of your price and paid by the buyer. All payment processing costs (Stripe's ~2.9% + €0.30) are absorbed by Partut from that service fee. You receive exactly the price you set.
At 100 sales per month, choosing Partut over a platform that takes 20% means an extra €2,000/month on a €100 average price point.
How Other Platforms Compare
High-Commission Platforms (20% deducted)
What creator receives per €100 set: ~€80
Best for: Creators with an already-established audience on that specific platform
Strengths: Large existing fan base, familiar brand, pay-per-view model
Weaknesses: Highest mainstream commission rate, payment delays, limited flexibility
Platforms charging 20% built their dominance around specific niches and have since tried to expand to mainstream creators with mixed results. If your audience is already actively looking for you on one of these platforms, the discovery advantage may offset the cost — but only if you are already established. For new creators, starting here means immediately giving away a fifth of every sale.
Mid-Commission Platforms (8–12% deducted)
What creator receives per €100 set: €85–€92
Best for: Creators with a loyal ongoing audience who want to support them consistently
Strengths: Strong brand recognition, good creator tools, established community features
Weaknesses: Commission still significant at 8–12%; originally designed for recurring patronage, not one-time content sales
These platforms work best for creators whose audience wants to support them on an ongoing basis — podcasts, newsletters, independent musicians. For photo and video creators selling individual pieces of content, the structure is a less natural fit and the commission rate is still meaningful.
Lower-Commission Platforms (10% deducted)
What creator receives per €100 set: ~€90
Best for: Digital product creators — ebooks, presets, templates, courses
Strengths: Simple setup, good for digital downloads, no monthly fee
Weaknesses: 10% commission on every sale, primarily optimised for downloadable products rather than exclusive media content, limited community features
Some platforms are excellent for selling digital products like presets or templates but lack creator-focused features for photo and video content sales to fans — and still charge 10%.
Partut
What creator receives per €100 set: €100 (0% deducted — buyer pays service fee)
Best for: Photo and video creators selling directly to fans
Strengths: Creator receives full set price, fast Revolut payouts, clean interface, transparent pricing, no hidden costs
Weaknesses: Newer platform — discovery depends on creators driving their own traffic initially
Partut's proposition is straightforward: set your price, receive your price. The 15% service fee is added on top for the buyer and covers all of Partut's operating costs including payment processing. For a creator who already has an audience on Instagram, TikTok, Reddit, or elsewhere and wants to monetise that audience without a platform deducting from their earnings, Partut is the clearest choice.
Feature Comparison
| Feature | Other Platforms | Partut |
|---|---|---|
| Creator keeps per €100 | €70–€90 | €100 |
| Who pays the platform fee | Creator | Buyer |
| Processing costs | Deducted from creator | Covered by Partut |
| Pay-per-content | Varies | ✅ |
| Payout method | Bank transfer / third-party | Revolut |
| Setup time | 15–45 min | ~10 min |
The Discovery Question
The most common objection to switching from a high-commission platform is discovery: "If I move to a less-known platform, how will new fans find me?"
This is a fair concern — but it deserves a realistic examination. Most creator platforms do not reliably drive new organic traffic to individual creator pages. Discovery is mostly internal search, useful only for fans who are already looking for you.
The creators who grow their audience do so through their social presence: Instagram, TikTok, Reddit, Twitter/X, YouTube. The platform where you host your paid content is largely irrelevant to how new people find you — because they find you through content they can already see for free.
If your traffic comes from your own social presence, you do not need the platform's discovery engine. You need the platform with the best deal for creators.
Who Should Use Which Platform
Use another platform if: Your audience is already specifically looking for you there and the platform's brand recognition is an active, measurable advantage for your niche.
Use Partut if: You create photos or videos and want to sell them to fans while receiving the full price you set. Especially if you already have an audience you are driving from your own social channels.
The Maths Over One Year
A creator setting their price to net €5,000/month. Here is what they actually earn annually:
| Model | Commission Deducted | Annual Earnings | Annual Platform Cost |
|---|---|---|---|
| 20% commission platform | 20% from creator | €48,000 | €12,000 |
| 10–12% commission platform | 10–12% from creator | €52,800–€54,000 | €6,000–€7,200 |
| Partut | 0% from creator | €60,000 | €0 |
The €12,000 difference between a 20% platform and Partut over one year is not a rounding error. It is the cost of a professional camera kit, a year of content travel, or simply income you earned and should have kept.
The Bottom Line
Platform fees compound over time. The right platform is not the most famous one — it is the one that puts the most money in your hands.
For photo and video creators selling directly to fans, the model that charges the buyer rather than deducting from the creator is the most straightforward advantage available in 2026. Partut is currently the clearest example of that model.